Discover the Secrets of the Pet MATCH Marketing System with 5 part FREE e-course

It’s been quiet here at the blog this week because I have been working on a new product. A product that you as readers told me that you needed help with - marketing your pet business and attracting new clients.

My new product - the Pet MATCH marketing system - is a 12 week e-course that is designed to hold your hand and guide you as you create your own marketing system that will reduce your marketing costs and attract a consistant stream of new customers to your pet sitting business.

A system designed by a pet sitter, specifically for pet sitters, that is tailored to the unique needs of your pet sitting business.

The 5 Steps to Developing Your M.A.T.C.H. Marketing System are

1) Develop Your Market Profile - including your target market, USP, and brand

2) Collect Marketing Strategies - analyze time and budget requirements of each

3) Action Steps - select strategies and create action steps for each

4) How To - schedule action steps, creating task checklists and outsourcing

5) Track Results - set goals, track outcomes and update your marketing system

As a preview of the course you can get a FREE 5 part email course now that will explain more about each of the MATCH process steps and expose the secrets of the MATCH system:

http://www.marketingyourpetbusiness.com

There is no catch - just some great free marketing information for you that you can use to attract more clients even if you are not interested in the full 12 week course. Hop on over and get yours today!

Pet Care Realities – Know the Good and the Bad

Wishbones for Pets – Pet Sitter Annual Community Event

Owning a pet business does not guarantee you success, but it is generally not difficult to set up your own pet business adn many who own pet businesses love the hard working lifestyle and the closeness to pets. You will have to compete with those who may be better trained, may have lower cost structures and those who “pretend” to have your skills and experience when they do not. (eg not all those who advertise themselves as groomers are actually Groomers).

There are also key skills that all dog industry professionals should possess. Here are some of the most critical skills and abilities for those hoping to work with dogs professionally: Basic Dog Handling and Training Skills, ability to recognize behavioral signals.

Animals can be somewhat unpredictable when they are under stress or in an unfamiliar environment, like when they visit the veterinary office or the grooming salon, so it is important to be attentive and stay aware of the animal you are handling at all times.