I have been secretly working on a new project for a couple of weeks and I am now excited to announce the release date of my new coaching program for pet business professionals.
Lire la suiteCommunity pet events are one of the best ways to get your business name in front of local pet owners. You have your target audience gathered in one place ready to talk about their pets! Some examples of pet events…
Lire la suiteToday Lorna from Happy Tails Pet Spa left a comment to tell me that my two posts about the Celebrity Apprentice Pet Adoption shows inspired her to launch a new contest at her site – the Canine Celebrity Awards. Her contest is calling…
Lire la suiteEvery pet owner and pet business owner should have their own disaster preparedness guide. You never know when a natural (or manmade) disaster can strike and you need to have a plan to ensure that you know how to get…
Lire la suiteI found a great free online tool that I wanted to share with you today. It is a tool that you can use to measure the marketing effectiveness of your pet busines website. The tool is called Website Grader. You visit…
Lire la suitePricing your services is perhaps one of the most anxiety filled steps in building a successful pet business. Too low and you’re not taken seriously, too high and no one can or will afford your services. It’s a wiggly tightrope…
Lire la suiteA happy customer is a valuable marketing opportunity. Unfortunately the folks businesses usually hear from are the unhappy customers. The challenge is to motivate happy customers to spread the word about your pet business. Here are five great ways to…
Lire la suiteMany comprehensive marketing strategies miss one very important, albeit small, tool to build a business. A business card is an absolute essential. You never know who you’re going to meet in line at the grocery store or out on a…
Lire la suiteOne of my favorite business books that I picked up in the first year of my pet sitting business is The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It. This book shows you why if…
Lire la suiteWriting and submitting press releases regularly is a great way to market and attract attention to your pet sitting business. If you’ve been reading this blog for long – your heard me talk about press releases before, in fact you can get…
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